AirTran Airways Serves a Revitalizing First: glaceau vitaminwater(R) Varieties essential and revive

- Low-Fare Airline Now Offers Free 'Morning Nutrition' and 'Evening

     Recovery', Courtesy of vitaminwater

    ORLANDO, Fla., Jan. 23 /-/ -- AirTran Airways, a subsidiary of AirTran Holdings, Inc. (NYSE: AAI) today announced that it is the first airline to serve glaceau vitaminwater revive (fruit punch) and vitaminwater essential (orange-orange) on all flights free of charge. Adding the healthful and delicious drinks expands AirTran Airways current offerings to 16 different Coca Cola(R) products -- far more than any other U.S. airline.

    AirTran Airways has a long history with both The Coca-Cola Company (NYSE: KO) and its bottler Coca-Cola Enterprises, Inc., (NYSE: CCE). The airline was the first airline in the world to board Coca-Cola Zero(TM), Coca-Cola(R) with Lime, Minute Maid(R) Lemonade, Dasani(R) water, Vanilla Coke(R) and Black Cherry Vanilla Coke(TM). Today, in addition to vitaminwater, AirTran Airways boards Coca-Cola Classic(R), Diet Coke(R), Sprite(R), Sprite Zero(TM), Coca-Cola Zero(TM), Dasani water, Cherry Coke(R), Cherry Coke Zero(TM), Seagram's(R) ginger ale and club soda and three types of Minute Maid juices.

    "AirTran Airways is pleased to offer our customers these healthful, invigorating new beverage choices," said Tad Hutcheson, AirTran Airways vice president of marketing and sales. "We are proud to have such a great relationship with The Coca-Cola Company, a beloved and world-renowned beverage company."

    "Coca-Cola values our relationship with AirTran Airways, and we are very pleased that AirTran Airways' passengers will enjoy glaceau vitaminwater revive and vitaminwater essential onboard," said Jim Terry, Coca-Cola North America vice president of national sales.

    About AirTran Airways

    AirTran Airways, a Fortune 1000 company, offers more than 700 affordable, daily flights to 56 U.S. destinations. With 8,900 friendly Crew Members and America's youngest all-Boeing fleet, AirTran Airways provides XM Satellite Radio and Business Class seating on every flight. For more information and free online booking, visit http://www.airtran.com.

    About Coca-Cola North America

    Coca-Cola North America is a part of The Coca-Cola Company -- the world's largest beverage company. Along with Coca-Cola(R), recognized as the world's most valuable brand, the Company markets four of the world's top five nonalcoholic sparkling beverage brands, including Diet Coke(R), Fanta(R) and Sprite(R), and a wide range of other beverages, including diet and light beverages, waters, juices and juice drinks, teas, coffees, energy and sports drinks. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy the Company's beverages at a rate exceeding 1.4 billion servings each day. For more information about The Coca-Cola Company, please visit our website at http://www.thecoca-colacompany.com.

    about glaceau

    it all started when one thirsty man named darius wanted better water, but couldn't find any worth drinking, so he decided to make his own. along came a guy from queens named mike (he's like darius' robin ... but don't tell him that) and because mike has a gift for the gab, it's no wonder word got around, thus emerged glaceau, a fresh new approach to bottled water. today glaceau, the leader of the enhanced water category, is the maker of vitaminwater(R), fruitwater(R), smartwater(R) and vitaminenergy(TM). now with 750+ full and part-time employees, (that's a big holiday party) glaceau is all about helping thirsty people like you hydrate responsibly with something truly good for your body. for more information, visit http://www.glaceau.com.

    Media Contacts:

    AirTran Airways

    Tad Hutcheson

    Judy Graham-Weaver

    678.254.7442

    The Coca-Cola Company

    Ray Crockett

    404.676.1070